Автор работы: Пользователь скрыл имя, 25 Декабря 2010 в 15:16, контрольная работа
I. Выберите притяжательное или личное местоимение в зависимости от смысла.
1. Your offer is on the table. 2. He is the manager of this company. 3. Their house is very nice. 4. The secretary told us about the meeting. 5. She put her report on the desk. 6. Give me the catalogue.
1. I believe we'll be able to eliminate these defects ourselves. 2. They themselves want to test the equipment. 3. He promised to attend to this important question himself. 4. If Mr Camp comes to our office tomorrow, I'll speak to him myself. 5. She herself is retired now but her husband is still working. 6. If you walk down the street you'll find yourself in front of the theatre in 5 minutes. 7. The motor itself meets all our technical requirements but you should change the insulation yourself.
VIII. Сравните следующие ниже понятия, употребляя конструкции as ... as, not so ... as (not as ... as).
Образец: Kiev is not as large as Moscow.
1. The weather in Moscow, the weather in the Caucasus (hot).
The weather in Moscow is not as hot as in the Caucasus.
2. Our prices, their prices (high).
Our prices are as high as their prices.
3. This machine, that machine (good).
This machine is not as good as that one.
4. Lesson 9, lesson 10 (short).
Lesson 9 is not as short as lesson 10.
5. This contract, that contract (long).
This contract is not so long as that one.
IX. Задайте 5 вопросов к тексту (общий, специальный, альтернативный, разделительный и вопрос к подлежащему).
RETAILING
Retailing is selling goods and services to the ultimate consumer. Thus, the retailer is the most expensive link in the chain of distribution. Being middlemen, they make their profit by charging the customer 25 to 100 per cent more than the price they paid for the item.
The retailers operate through stores, mail-order houses, vending machine operators. There are different types of retail stores: department stores, discount houses, cooperatives, single line retailers. The major part (over 95 per cent) of retail establishments concentrate on a single line of merchandise for example, food, hardware, etc. But nowadays there is a trend for many single line stores to take on a greater variety of supplies.
The retailer performs many necessary functions. First, he may provide a convenient location. Second, he often guarantees and services the merchandise he sells. Third, the retailer helps to promote the product through displays, advertising or sales people. Fourth, the retailer can finance the customer by extending credit. Also the retailer stores the goods in his outlet by having goods available.
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