Контрольная работа по «Английскому языку»

Вариант 5

I. Прочитайте текст и письменно переведите на русский язык. Выпишите из текста неличные формы глагола и назовите их. Определите видо-временные формы и залог выделенных глаголов.

Advertising

Businesses need to advertise. If they do not advertise no one will even learn of the existence (существование) of their products (товары). In part, advertising is aimed at conveying information to potential customers and clients, but it is also used to persuade the public to buy the product or service. This is the area in which advertising is often criticized. Advertisements are sometimes misleading. Although it is illegal for advertisers to make untrue statements about their goods, services or prices, they still make their wares seem unduly (незаконно) attractive. They create a demand which would not otherwise exist.

It is easy to say, «I'm not influenced by the adverts!». Everyone is influenced to a certain extent.

Lots of people pretend that they never read advertisements, but this claim may be seriously doubted. It is hardly possible not to read advertisements these days. An alternative to advertising would be (было бы) to lower prices when sales fall. This will suit the consumer but introduce many problems for the producer.

Some people say that advertising actually enriches our lives.

American retailers (розничный торговец) have targeted (отнести/выделить) children as a new consumer group spending annually (ежегодно) about $82 billion. These statistics have encouraged companies to give products new life by marketing them to kid audience. Some advertising companies even hired child psychologists to understand their market better. Nowadays marketing for children is thriving.

II. Перепишите и переведите следующие  предложения.

Подчеркните инфинитив, определите его  форму и функцию.

1. I tried desperately to attract their attention.

2. The payment of debts must not be delayed.

3. Advertising is used to persuade the public to buy the product or service

4. To meet its needs the USA must import additional amounts of iron, ore, petroleum and other minerals.

5. We have decided not to advertise this position.

6. We are producing the goods to satisfy the needs of children, teenagers and adults.

III. Перепишите и переведите следующие  предложения. Подчеркните неличные  формы глагола, определите их  форму и функцию.

1.Her duty is typing and copying documents.

2. We have succeeded in entering a new competitive market.

3. .

1. We try to stay competitive by investing heavily in advertising and promotion.

2. We have made a mistake of having signed a contract with this organization..

3. Manufacturing is a long and complicated process.

6. Consumers are tempted (соблазняются, искушаются) to spend money for products they do not really need. They should think before buying something.

IV. Перепишите и переведите следующие предложения.

Подчеркните Participle I, Participle II, определите их форму и функцию.

1. When examining machines, he found some serious defects.

2. The marketing director is the head of marketing.

3 Having tested everything they finally found out what was wrong with the machine.

4. They are discussing the contracts signed yesterday.

5. While speaking to the customers the manager was looking through the price-lists.

6. The typed papers are in the table.

V. Подготовьте устную тему “The role of advertising life”